Company

One view gives you position. Two views give you distance.

Parallax is the apparent shift in an object's position when observed from two points — and it is precisely that shift which makes distance calculable. Our two points are the customers you have and the customers you do not.

Name and category

Parallax

The mark is two sight lines from two positions converging on a single point — the only way to know distance rather than merely position.

category — locked for two years

Agentic revenue OS

detail

“Agentic” becomes a commodity word within eighteen months — every CRM will have it on their homepage by 2027. So we use it to describe the category, never as a market position

the position that stays ours

Other tools measure cost per lead. We measure cost per returning customer.

That sentence does not expire with the technology, and nobody can copy it without building a Proof layer first.

Two registers

Investor materials and shop-facing copy must never be written in the same voice

To investors

tone: Cool, dense, numbers first
example: “Cost per returning customer”
never use: Marketing language

To shop owners

tone: Warm, concrete, denominated in baht
example: “165 existing customers are about to go quiet this month”
never use: Jargon — RFM, cohort, attribution

Never mix them — a blended voice convinces neither audience

Team and resources

The minimum team shape for the first twelve months

detail

The indispensable and scarcest skill is someone who has done entity resolution before — not someone who has called an LLM API

Role	Count	Scope
Data / backend engineer	2	Ingest and identity — the hardest part of the whole system
Full-stack	1	The Morning Brief and the product surface
applied AI	1	Matching, generation, and evaluation
Founding sales and success	1	10 pilots → 100 accounts
Design · PDPA counsel	As needed	Not full time in year one

Roadmap

0–3 months

Drag and drop
Identity layer
Morning Brief
LINE delivery
Proof, sized by cohort
Ten pilots inside one cycle

3–12 months

One to two native APIs
Template autopilot
Full Reach
POS app store listing
100 paying accounts
Cycle signatures producing measurable results

12–24 months

Close the revenue share, or open the fallback
Chain tier
Adapter layer ready for the second market

First 90 days

Five numbers that say whether we are building the right thing

Drop a file, see something worth acting onWithin 3 minutes
First campaign sent within 14 days70%
Opens the Brief at least 4 days a week60% of accounts
Pooled 90-day difference vs holdoutAbove 5%
Still active in month threeAbove 80%

detail

The Brief-open metric matters more than it looks — it is the churn warning that arrives before every other number

Geography

Everything hard to copy about us is local

detail

Thai POS, LINE and PDPA are why global platforms cannot compete here directly — and why our expansion axis is the LINE axis

Thailand → Taiwan → Japan

The same messaging layer, the same identity model — the hardest engineering moves across intact.

The second market opens when all four are true

01100 paying accounts
02Net revenue retention above 100%
03A provable difference
04A repeatable partner channel

Fewer than four means we do not open — however attractive the invitation

Splitting the codebase into a local layer and a portable core costs 15–20% more now. Skip it and expansion means a rewrite.

→อ่านต่อ

CompanyInvestor materials

GovernancePrivacy and PDPA

ContactTalk to us

เริ่มจากไฟล์ยอดขายที่คุณมีอยู่แล้ว

หนึ่งไฟล์ หนึ่งบรีฟ และวิธีวัดผลที่เตรียมไว้ให้ ไม่ต้องติดตั้งอะไรเพิ่ม

ขอทดลองใช้เข้าสู่ระบบ